Training & Development
Powerful Planning & Impactful Events toolkit
Run of show, budget model, accessibility checklist, sponsor kit and post-event review.
Resource detail
Everything an agency team needs to plan a conference, training or community event that people remember for the right reasons — built from CAAA's Powerful Planning & Impactful Events institute.
The five workstreams
- Purpose, audience and the outcome you will measure
- Agenda design with accessibility and equity built in
- Logistics, sponsors and communications timeline
- Run of show and on-site care for attendees and staff
- Recap, evaluation and reinvesting what you learned
Use it as a countdown
Work backwards from event day: purpose and budget at 12 weeks, agenda and speakers at 8, registration and communications at 6, run of show at 2, evaluation in the week after. The planning-events page in this hub carries the full working detail.
Source: CAAA Powerful Planning & Impactful Events institute materials.
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